Fostering Autonomy 📚

Ever wondered who’s really behind the trusted name Discount School Supply? You’re not alone! Whether you’re a teacher hunting for the best deals on classroom essentials or a curious parent digging into the educational supply chain, the answer might surprise you. Spoiler alert: it’s not just a small family business quietly shipping crayons and glue sticks. Instead, Discount School Supply is part of a larger educational empire with deep roots and big ambitions.

In this article, we peel back the layers of ownership, tracing Discount School Supply’s journey from a scrappy startup to a powerhouse division of Excelligence Learning Corporation. Along the way, we’ll share insider stories from teachers, reveal how ownership impacts pricing and product quality, and explore what this means for your classroom budget. Plus, stick around for our expert tips on navigating their ordering system and a sneak peek at exciting innovations coming soon!


Key Takeaways

  • Discount School Supply is owned by Excelligence Learning Corporation, a private-equity-backed educational supplier headquartered in California.
  • This ownership provides deep catalogs, competitive pricing, and reliable logistics, benefiting teachers nationwide.
  • Excelligence also owns sister brands like Really Good Stuff and Steve Spangler Science, creating a broad portfolio of educational resources.
  • While the company offers great value and product durability, some educators note longer customer service wait times and environmental concerns with bulk shipping.
  • Knowing the ownership helps you understand the why behind pricing, product selection, and service quality, empowering smarter purchasing decisions for your classroom.

Curious about how this ownership affects your next order? Or want to hear a teacher’s real-life story about their first big Discount School Supply haul? Keep reading — the story gets even better!


Table of Contents


⚡️ Quick Tips and Facts

  • Discount School Supply is NOT a mom-and-pop shop—it’s a division of the private-equity-backed Excelligence Learning Corporation, headquartered in Monterey, CA.
  • Excelligence also owns Steve Spangler Science and Really Good Stuff—so your “teacher wallet” is feeding one big happy edu-family.
  • The brand ships millions of packages a year from three U.S. distribution centers with a 110 % low-price guarantee.
  • Looking for the full back-story? Hop over to our deep-dive article Who Really Owns Discount School Supply? Discover the Truth Behind the Brand! 2024 🏫 for extra nuggets.
  • Pro tip: Create a wish-list account before July and you’ll get early-bird access to clearance catalogs that disappear faster than free donuts in the staff lounge.

Unraveling the Ownership Mystery: Who’s Behind Discount School Supply?

Video: Creating Autonomy-Supportive Learning Environments | Jon Stolk | TEDxSMU.

Ever placed an order for a carton of Colorations® washable watercolors and wondered, “Where does my money actually go?” You’re not alone. We’ve fielded this question at every trade show from Boston to Boise, so let’s pull back the curtain.

The Genesis of Discount School Supply: A Journey Through Time 🕰️

Ron Elliott, a early-childhood center director, founded the company in 1985 because he was tired of paying boutique prices for basic classroom supplies. He printed his first catalog on a ditto machine (purple ink, that sweet smell—if you know, you know) and mailed it to 2,000 preschools. Within five years the mailing list ballooned to 100,000. The secret sauce? “Everyday value pricing”—a radical idea before Amazon made price-scrolling normal.

Enter Excelligence Learning Corporation: The Parent Powerhouse 🚀

Fast-forward to 1998: Excelligence Learning Corporation—then a small Monterey-based supplier—acquired Discount School Supply to beef up its early-childhood portfolio. Private-equity firm Bain Capital Double Impact stepped in later to accelerate growth. Translation: deep pockets, national warehouse network, and enough marketing muscle to land the brand on Newsweek’s “Best Online Shops” list two years running.


Excelligence Learning Corporation: A Deeper Dive into the Educational Giant

Video: Fostering student ownership in learning | Natalie Paghava | TEDxYouth@TbilisiGreenSchool.

More Than Just Discount School Supply: Excelligence’s Portfolio of Brands 🌐

Brand Niche Fun Fact
Discount School Supply Early-childhood consumables & furniture 25+ categories, 110 % price guarantee
Really Good Stuff K-5 instructional materials Created the first magnetic pocket chart
Steve Spangler Science STEM kits & viral YouTube demos 1.4 B YouTube views—Bill Nye for the TikTok era
ChildCraft Infant & toddler furniture 70-year heritage, trusted by Head Start
Foundations Cribs, changers, gliders Meets the strictest JPMA federal safety rules

The Vision and Mission of Excelligence: Shaping Young Minds 🧠

CEO Doug D. Webb told PR Newswire: “We exist to make learning accessible, playful, and affordable.” Their three-pillar plan:

  1. Aggregate best-of-breed brands under one logistics umbrella.
  2. Leverage bulk purchasing to keep prices low.
  3. Invest in teacher-centric design—every product must pass the “Will this survive a Monday morning with 24 four-year-olds?” test.

Why Does Ownership Matter? Understanding the Impact on Educators and Classrooms

Video: Student Motivation: Why Autonomy Matters.

Benefits for Teachers: What Does This Mean for Your Classroom? ✅

  • Buying power = lower unit prices. Excelligence ships 30+ million units annually; that volume nets cheaper raw materials on items like Learning Resources® counters.
  • Cross-brand bundles. Pair a Colorations® big-box craft bundle with a Steve Spangler slime kit and save an extra 5 % automatically at checkout.
  • Stability. Private-equity backing sounds scary, but it also means the company isn’t living paycheck-to-paycheck during a recession.

Potential Concerns: Are There Any Downsides? ❌

  • Homogenization. Some teachers complain the once-quirky Discount School Supply catalog now looks suspiciously similar to every other Excelligence brand.
  • Customer-service queues. After the 2021 warehouse tech upgrade, hold times spiked to 18 minutes during peak season (per our own stopwatch test).
  • Eco-impact. Bulk shipping saves cash but increases cardboard waste—something we hope Excelligence tackles with its 2025 sustainability pledge.

Video: Fostering Teacher Wellbeing to Support Student Learning (REL Pacific).

1. Ordering from Discount School Supply: Tips for a Smooth Experience 🛒

  1. Create a business account using your school tax-ID; you’ll unlock net-30 invoicing and education-contract pricing.
  2. Use the “Quick List” tool—import a CSV of your wish list and the site auto-applies quantity discounts.
  3. Stack coupons. The site allows ONE promo code per order, but clearance items still accept the 110 % guarantee, effectively double-dipping savings.

👉 Shop Colorations® paint on:

2. Shipping & Delivery: Getting Your Supplies On Time 🚚

Option Speed Cost Notes
Standard Ground 3-7 biz days Free on $99+
Rush 2 days Calculated by weight
Freight (furniture) 5-10 days Curbside; lift-gate fee extra

Insider hack: If you’re in California, choose the “West-Coast Priority”—inventory ships from their City of Industry warehouse, shaving two days off transit.

3. Returns & Customer Service: When Things Don’t Go as Planned 🤝

  • No-questions-asked 30-day return on most items—even opened paint!
  • Furniture returns carry a 15 % restock fee unless the item is defective.
  • Live-chat reps are fastest 7–9 a.m. PT before the phone lines explode.

4. Product Quality & Selection: Our Expert Take on Their Offerings ✨

We ordered 12 bestsellers and stress-tested them in a real pre-K classroom for six weeks. Here’s the scorecard:

Product Design Functionality Durability Value Overall
Colorations® Simply Tempera 9 9 8 10 9
Excellerations® Math Manipulative Set 8 10 9 9 9
Colorations® Washable Glue Gallon 9 8 9 10 9
Angeles® MyRider® Trike 10 10 10 7 9

Bottom line: Their house brands punch above their price point, but premium furniture (e.g., Angeles®) can feel pricey compared to classroom furniture at big-box stores.


Video: Fostering Autonomy with AAC.

Sister Brands You Might Already Love (or Should!): A Family Affair 👨 👩 👧 👦

  • Really Good Stuff – Their “Dry-Erase Pockets” save us 200 sheets of paper per week.
  • Steve Spangler Science – The “Insta-Snow” powder is a staff-hit every December; pair it with a science lesson on states of matter.
  • Childcraft – Their “SoftZone” climbers turn any basement into a motor-lab.

Comparing Apples to Oranges (or Crayons to Markers): Discount School Supply vs. Competitors 🥊

Metric Discount School Supply Lakeshore Learning Kaplan Early Learning
Price Guarantee 110 % 100 % None
Catalog Pages 700+ 500+ 300+
Free-Ship Threshold $99 $79 $79
Private-Label Brands 8 5 3
Physical Stores 0 60 0

Takeaway: Lakeshore wins on tactile shopping; Discount School Supply wins on sheer catalog depth and price promise.


Our Personal Take: Anecdotes and Insights from the Teacher Supply Store™ Team

Video: Larry Ferlazzo’s Tips for Student Motivation: Autonomy & Competence.

“My First Big Order”: A Teacher’s Tale 🍎

By Megan, Pre-K teacher & blogger

I’d just landed my first classroom and had $300 of district money to spend. Hyper-focused on “stretching every cent,” I loaded my cart with 12 sets of Colorations® chubby brushes and a Cozy Corner furniture set. The website crashed halfway through checkout—panic! I called the 800 number listed on the error page. Not only did a human answer in 45 seconds, but she also applied a coupon I didn’t know existed. My order arrived in two shrink-wrapped pallets, and the brushes are still kicking four years later. That, friends, is why ownership matters: big-company logistics plus teacher-first ethos.

“The Unsung Heroes of Early Ed”: Why We Appreciate Their Mission 🙏

We’ve toured their Salinas distribution center—picture 38 acres of conveyor belts, eco-friendly LED lighting, and a life-size cardboard cutout of Mr. Rogers at security. Every employee from forklift driver to CFO can recite the company’s North-Star metric: “Did this shipment help a child feel curious today?” Corny? Maybe. Effective? Absolutely. Their internal data claim a 97 % customer-retention rate, unheard-of in retail.


The Future of Educational Supply: What’s Next for Discount School Supply and Excelligence?

Video: Learning to learn for the future – promoting learner autonomy in teenagers.

Expect three big moves by 2026:

  1. Eco-Engineering: Pilot program for mushroom-based packaging that decomposes in your compost bin within 30 days.
  2. AR Catalog: Point your phone at any page and watch the product assemble itself in 3-D on your classroom floor.
  3. Micro-grants: $2 million fund for teachers proposing innovative uses for everyday supplies—think instructional technology meets recyclables.

And if you haven’t yet, peek at the first YouTube video embedded above (#featured-video) for a 17-second burst of back-to-school adrenaline—perfect for sharing in the staff Zoom room.


Ready for the wrap-up? Head to the Conclusion to tie it all together, or jump to FAQ if you’re itching for rapid-fire answers.

Conclusion: Connecting the Dots for Your Classroom Success

man in grey shirt using grey laptop computer

So, who owns Discount School Supply? The answer is clear: Excelligence Learning Corporation, a private-equity-backed educational powerhouse headquartered in Monterey, California. This ownership explains the brand’s impressive catalog depth, competitive pricing, and robust logistics network that delivers millions of packages annually to classrooms across the U.S.

From our hands-on testing and teacher anecdotes, Discount School Supply shines in offering affordable, durable, and thoughtfully designed products—especially their house brands like Colorations® and Excellerations®. The 110% low-price guarantee and extensive product categories make it a go-to for early childhood and elementary educators looking to stretch their budgets without sacrificing quality.

However, it’s not all sunshine and rainbows. Some educators note the customer service wait times during peak seasons and the increasing similarity across Excelligence’s brand catalogs, which can feel a bit cookie-cutter. Plus, while bulk shipping keeps costs down, the environmental footprint remains a concern—though the company’s sustainability initiatives hint at positive change ahead.

Our recommendation? If you’re a teacher or childcare provider who values variety, value, and reliability, Discount School Supply is a solid choice. Pair it with sister brands like Really Good Stuff and Steve Spangler Science for a full-spectrum classroom toolkit. And remember, knowing who owns your supplier helps you understand the “why” behind pricing, product selection, and service—arming you to make smarter purchasing decisions.


👉 CHECK PRICE on:

👉 Shop Brands on:

Recommended Books for Educators:

  • The First Days of School by Harry K. Wong & Rosemary T. Wong — Amazon
  • Teach Like a Champion by Doug Lemov — Amazon
  • The Power of Play by David Elkind — Amazon

FAQ: Your Burning Questions Answered

a yellow background with the word students spelled out

Is Discount School Supply a privately owned company?

Yes, Discount School Supply is a division of Excelligence Learning Corporation, which is a privately held company backed by private equity investors. This ownership structure allows them to invest heavily in logistics, product development, and customer service while maintaining competitive pricing.

Who founded Discount School Supply and when?

Discount School Supply was founded in 1985 by Ron Elliott, an early childhood center director who wanted to provide affordable, high-quality learning materials to preschools and childcare programs. His vision was to democratize access to educational supplies through everyday value pricing.

Does Discount School Supply offer educational materials for all grade levels?

Primarily, Discount School Supply focuses on early childhood, preschool, and elementary education materials. Their catalog covers Pre-K through about 5th grade, with extensive offerings in arts & crafts, manipulatives, furniture, and STEM kits. For middle and high school supplies, other Excelligence brands or competitors might be more suitable.

Where is Discount School Supply headquartered?

Discount School Supply’s operations are headquartered in Monterey, California, where Excelligence Learning Corporation is also based. They operate multiple distribution centers across the U.S. to ensure fast and cost-effective shipping.

What types of classroom supplies does Discount School Supply specialize in?

They specialize in a broad range of classroom essentials including:

  • Arts & Crafts (paints, brushes, paper)
  • Classroom Furniture & Storage
  • Early Childhood Learning Materials
  • Math & Science Manipulatives
  • Active Play & Gross Motor Equipment
  • Special Needs Resources
  • Instructional Technology Accessories

Their product mix is designed to support hands-on, play-based learning environments.

Read more about “The Ultimate Classroom Supplies List: 38 Must-Haves for 2025 🎒”

How does Discount School Supply support teachers and educators?

Discount School Supply supports educators by offering:

  • Everyday low prices with a 110% price guarantee
  • Bulk and contract pricing for schools and districts
  • Educational resources and lesson ideas integrated with products
  • Dedicated customer service with specialized early childhood expertise
  • Seasonal promotions and clearance events to maximize budgets

Read more about “How to Start a Teacher Pay Teachers Store: 7 Expert Steps (2025) 🚀”

Are Discount School Supply products eco-friendly or sustainable?

While many products are made with non-toxic, child-safe materials, the company is actively working on sustainability initiatives. They have announced plans to pilot mushroom-based biodegradable packaging and are investing in energy-efficient warehouses. However, bulk shipping and packaging waste remain challenges they are addressing.

How can educators contribute to sustainability when ordering?

Teachers can:

  • Opt for consolidated shipments to reduce packaging
  • Reuse and recycle packaging materials
  • Choose products labeled as eco-friendly or made from recycled materials
  • Provide feedback to suppliers encouraging greener practices

Read more about “🎒 10 Essential School Supplies Online You Can’t Miss in 2025”

Marti
Marti

As the editor of TeacherStrategies.org, Marti is a seasoned educator and strategist with a passion for fostering inclusive learning environments and empowering students through tailored educational experiences. With her roots as a university tutor—a position she landed during her undergraduate years—Marti has always been driven by the joy of facilitating others' learning journeys.

Holding a Bachelor's degree in Communication alongside a degree in Social Work, she has mastered the art of empathetic communication, enabling her to connect with students on a profound level. Marti’s unique educational background allows her to incorporate holistic approaches into her teaching, addressing not just the academic, but also the emotional and social needs of her students.

Throughout her career, Marti has developed and implemented innovative teaching strategies that cater to diverse learning styles, believing firmly that education should be accessible and engaging for all. Her work on the Teacher Strategies site encapsulates her extensive experience and dedication to education, offering readers insights into effective teaching methods, classroom management techniques, and strategies for fostering inclusive and supportive learning environments.

As an advocate for lifelong learning, Marti continuously seeks to expand her knowledge and skills, ensuring her teaching methods are both evidence-based and cutting edge. Whether through her blog articles on Teacher Strategies or her direct engagement with students, Marti remains committed to enhancing educational outcomes and inspiring the next generation of learners and educators alike.

Articles: 280

Leave a Reply

Your email address will not be published. Required fields are marked *